Revenue Enhancement

Revenue Enhancement Consulting for Hospitals

At Hosval, we are committed to transforming healthcare institutions into high-performing, patient-focused brands. Founded by alumni of IIM and TISS, we bring deep expertise in strategy, marketing, and healthcare operations. Our core focus is to enhance hospital revenue through a well-orchestrated blend of Conventional Marketing, Digital Marketing, and Public Relations—strategically tailored for the healthcare industry.

Conventional Marketing: ATL & BTL Activities

We help hospitals reach wider audiences through Above-the-Line (ATL) strategies like newspaper ads, hoardings, FM radio campaigns, and television spots. These tools build mass visibility and trust.

Our Below-the-Line (BTL) initiatives are highly targeted and patient-focused. These include:

• Community health camps and OPD drives
• In-clinic branding and patient education material
• School, society, and corporate wellness programs
• CME (Continuing Medical Education) events with referring doctors

These activities not only boost footfall but also strengthen your hospital’s presence at the grassroots level.

Referral Marketing & Corporate Relationships

We design and implement structured referral programs with local clinics, GPs, optometrists, and diagnostic centers to ensure a steady inflow of referred patients. Additionally, we establish corporate health tie-ups for annual check-ups, employee health cards, and executive health packages. Our relationship-building process ensures ongoing business through targeted B2B engagements.

Public Relations & Media Engagement

A hospital’s reputation is its most valuable asset. At Hosval, we manage and amplify your brand image through:

• Strategic press releases and media coverage
• Featured patient stories and success case studies
• Doctor interviews and expert columns in health magazines
• Crisis communication planning and brand repair (if needed)

We nurture relationships with key journalists and editors in healthcare media, ensuring your hospital gains consistent and positive visibility.

Digital Marketing Services

Our digital marketing solutions are designed to attract, engage, and convert:

• Website Management: Designing fast, user-friendly, SEO-optimized websites with booking and chat integrations.
• SEO (Search Engine Optimization): Covering on-page, off-page, technical SEO, and offline SEO (Google My Business, health directories).
• SMO (Social Media Optimization): Maintaining a strong social presence through reels, health tips, patient testimonials, and community engagement.
• Content Marketing: From blog articles and videos to downloadable guides and newsletters—we create content that educates and converts.

With Hosval, your hospital gains not just visibility—but sustained growth, stronger patient trust, and measurable revenue improvement.

Let us help you build a healthier brand